Inspired by the Italian trattoria, Bar Pasta is a local neighbourhood bar and restaurant, serving quality food and drinks at an affordable price.
The name spells out their key offering, and translates to “Just Pasta” in Danish. Bar Pasta is simply about a good pasta dish and quality time. The visual universe reflects the unpretentious, and it celebrates the quirky and absurd. It is colorful, warm and inviting.
In this project, we helped Bar Pasta define their name, logo, identity and key visual elements across a range of collaterals.
Art Direction & Design
Credits & Collaborators
Javier and Sarah